A fun branding project for a non-profit whose mission is to help improve the public image of urban wildlife. The task was to create fun, engaging brand assets for stationery with a non-corporate aesthetic.

This project was designed for the Ontario Power Generation to be used as an information poster at their hydro-electricity sites. A fun exercise in working within very strict brand guidelines while also developing custom visual content.

Donation campaign for the Canadian Mental Health Association that was in keeping with existing branding, but had a distinct campaign identity. A group effort with the wonderful Alex Reid, who designed the digital assets (not pictured).

Small-scale branding projects for businesses with limited budgets or individuals who aren’t looking for a whole brand treatment. These are always a lot of fun, and it’s been a great way to collaborate with friends on making fun designs!

I was the head of digital marketing and public relations with Camp Cataract, a bar and restaurant in downtown Niagara Falls from late 2020 to March 2023, when it was sold to new owners. Under my management Camp Cataract developed a unique brand voice and became the most followed social media account for downtown Niagara Falls businesses.

A small selection of digitized illustrations using varied techniques. Combination of personal designs and client work. Generally done in ink before digitized as vectors for easy printing. Many have been turned in art prints, stickers and web icons.

I had a contract position at the St. Catharines Downtown Association where I collaboratively developed print and digital media for summer initiatives. It involved working within existing brand guidelines, while also implementing distinct branding for events.

Print and digital media posters focused around community events, fundraising, and the arts. Community is a key part of my personal and design philosophy and event posters are a fun way for me to get directly involved.